Managing and marketing tourist destinations :
Kozak, M. 1968-
Managing and marketing tourist destinations : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu. - New York : Routledge, 2011. - xx, 242 p. : ill. ; 24 cm. - Routledge advances in tourism ; 21 . - Routledge advances in tourism ; 21. .
Includes bibliographical references and index.
9780367900236 (Set) 9780367825041 (hbk)
2010016343
Tourism--Management.
Tourism--Marketing.
G155.A1 / K684 2011
910.68 / KOZ-M
Managing and marketing tourist destinations : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu. - New York : Routledge, 2011. - xx, 242 p. : ill. ; 24 cm. - Routledge advances in tourism ; 21 . - Routledge advances in tourism ; 21. .
Includes bibliographical references and index.
9780367900236 (Set) 9780367825041 (hbk)
2010016343
Tourism--Management.
Tourism--Marketing.
G155.A1 / K684 2011
910.68 / KOZ-M