Marketing management:concepts,cases,challenges and trends (Record no. 31921)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00424nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131111s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120332591 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Govindarajan,M |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management:concepts,cases,challenges and trends |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | PHI Learning |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix;312p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| -- | Marketing |
| 763 ## - | |
| -- | 33996 |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha issues (borrowed), all copies | 26 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| RGU Central Library | RGU Central Library | 12/11/2013 | 4 | 1 | 658.8 GOV-M | 49890 | 18/04/2019 | 02/04/2019 | 12/11/2013 | Books | ||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 3 | 658.8 GOV-M | 49891 | 13/09/2019 | 13/09/2019 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 3 | 658.8 GOV-M | 49892 | 25/05/2016 | 25/05/2016 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 4 | 658.8 GOV-M | 49893 | 13/05/2016 | 13/05/2016 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 2 | 658.8 GOV-M | 49894 | 12/03/2025 | 12/03/2025 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 9 | 658.8 GOV-M | 56958 | 05/01/2016 | 05/01/2016 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 4 | 1 | 658.8 GOV-M | 56959 | 17/10/2024 | 17/10/2024 | 12/11/2013 | Books | ||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 6 | 658.8 GOV-M | 56960 | 19/10/2023 | 19/10/2023 | 12/11/2013 | Books |