Theories and techniques of marketing management (Record no. 33039)

MARC details
000 -LEADER
fixed length control field 00402nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131111s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788189473037
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Patel, Vinod
245 ## - TITLE STATEMENT
Title Theories and techniques of marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Jaipur
Name of publisher, distributor, etc. Oxford Book Company
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 313p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Commerce
-- Marketing management
763 ## -
-- 29235
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        RGU Central Library RGU Central Library 12/11/2013   658.8001 PAT-T 40357 12/11/2013 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013   658.8001 PAT-T 40358 12/11/2013 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013   658.8001 PAT-T 44803 12/11/2013 12/11/2013 Books