Services marketing:integrating customer focus across the firm (Record no. 33354)

MARC details
000 -LEADER
fixed length control field 00468nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131111s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070660076
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithml,Valarie A
245 ## - TITLE STATEMENT
Title Services marketing:integrating customer focus across the firm
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw Hill
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent xxix;743p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
-- Commerce
-- Economics
763 ## -
-- 33650
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha issues (borrowed), all copies 6
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        RGU Central Library RGU Central Library 12/11/2013 5 658.8 ZEI_S 47798 29/05/2019 29/05/2019 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013 3 658.8 ZEI_S 47799 19/04/2016 19/04/2016 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013   658.8 ZEI_S 47800 12/11/2013   12/11/2013 Books