Advirtising principles and practice (Record no. 49830)

MARC details
000 -LEADER
fixed length control field 00473nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131111s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120333048
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wells,William
245 ## - TITLE STATEMENT
Title Advirtising principles and practice
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Del hi
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 592p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advirtising
-- Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Moriarty,Sandra and Burnett,John
763 ## -
-- 36275
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        RGU Central Library RGU Central Library 12/11/2013 1 659.1 WEL-A 44852 20/12/2016 20/12/2016 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013 1 659.1 WEL-A 44853 16/09/2015 16/09/2015 12/11/2013 Books