Marketing management : analysis , planning and control (Record no. 50690)

MARC details
000 -LEADER
fixed length control field 00420nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131111s9999 xx 000 0 und d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Phophalia, A.K.
245 ## - TITLE STATEMENT
Title Marketing management : analysis , planning and control
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Kanishka
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent 327p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
-- Commerce
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sharma,Sarita and Basotia,G R
763 ## -
-- 17762
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        RGU Central Library RGU Central Library 12/11/2013   658.8 PHO-M 23512 12/11/2013 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013   658.8 PHO-M 23513 12/11/2013 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013   658.8 PHO-M 23514 12/11/2013 12/11/2013 Books