Foundations of advertising:theory and practice (Record no. 54677)

MARC details
000 -LEADER
fixed length control field 00394nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chunawalla S A
245 ## - TITLE STATEMENT
Title Foundations of advertising:theory and practice
250 ## - EDITION STATEMENT
Edition statement 7th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Mumbai
Name of publisher, distributor, etc. Himalaya
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent 744p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sethia, K C
763 ## -
-- 34608
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        RGU Central Library RGU Central Library 12/11/2013   659.1 CHU_F 51827 12/11/2013 12/11/2013 Books
        RGU Central Library RGU Central Library 12/11/2013   659.1 CHU_F 51828 12/11/2013 12/11/2013 Books