Strategic marketing : creating competitive advantage (Record no. 57712)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00504nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131111s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780199642601 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | West,Douglas |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing : creating competitive advantage |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Oxford |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 585p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing--Decision making:Marketing--Management( |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Fford,John and ,Ibrahim,Essam |
| 763 ## - | |
| -- | 39684 |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| RGU Central Library | RGU Central Library | 12/11/2013 | 1 | 658.8101 WES-S | 57389 | 18/04/2017 | 18/04/2017 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 2 | 658.8101 WES-S | 57390 | 13/09/2019 | 13/09/2019 | 12/11/2013 | Books | |||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 2 | 658.8101 WES-S | 57391 | 12/02/2024 | 12/02/2024 | 12/11/2013 | Books | 1 |