Intergrated marketing : (Record no. 76918)

MARC details
000 -LEADER
fixed length control field 00463nam a2200169 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200929152003.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781632407757
040 ## - CATALOGING SOURCE
Language of cataloging ENGLISH
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number GUP-I
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, Ankur
Relator term Author
9 (RLIN) 20438
245 ## - TITLE STATEMENT
Title Intergrated marketing :
Remainder of title From planning to implementation /
Statement of responsibility, etc. Ankur Gupta
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Clanrye international
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent vii,198p.
Accompanying material 24cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing planing
9 (RLIN) 20439
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Reference RGU Central Library RGU Central Library Reference 29/09/2020   658.8 GUP-I 69131 29/09/2020 29/09/2020 Reference