Marketing strategy (Record no. 82654)
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000 -LEADER | |
---|---|
fixed length control field | 01027nam a22002417a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230502161749.0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781848601178 (set of vi volumes) |
040 ## - CATALOGING SOURCE | |
Language of cataloging | ENGLISH |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
Item number | CAD-M |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | John W. cadogan |
Relator term | Editor |
9 (RLIN) | 33634 |
245 ## - TITLE STATEMENT | |
Title | Marketing strategy |
Statement of responsibility, etc. | By: cadogan, John W. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New delhi |
Name of publisher, distributor, etc. | Sage |
Date of publication, distribution, etc. | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | liv, 350p. |
vol | Vol: i-vi |
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | Marketing strategy's conceptual Foundations: Market orientation the cornerstone of strategic marketing thought |
Volume/sequential designation | Vol: i |
9 (RLIN) | 33635 |
Title | Marketing strategy processes and tools |
Volume/sequential designation | Vol: ii |
9 (RLIN) | 33636 |
Title | Marketing-mix strategies-Product strategy and promotion strategy |
Volume/sequential designation | Vol: iii |
9 (RLIN) | 33637 |
Title | Marketing-mix stratehies-Distribution strategy and pricing strategy |
Volume/sequential designation | Vol: iv |
9 (RLIN) | 33638 |
Title | Marketing strategy organization and implementation |
Volume/sequential designation | Vol: v |
9 (RLIN) | 33639 |
Title | Evolving and emerging issues in marketing strategy |
Volume/sequential designation | Vol: vi |
9 (RLIN) | 33640 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing management |
9 (RLIN) | 33641 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Reference |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Not For Loan | Reference | RGU Central Library | RGU Central Library | Reference | 02/05/2023 | 658.802 CAD-M | 80569 | 02/05/2023 | 02/05/2023 | Reference | ||||
Dewey Decimal Classification | Not For Loan | Reference | RGU Central Library | RGU Central Library | Reference | 02/05/2023 | 658.802 CAD-M | 80568 | 02/05/2023 | 02/05/2023 | Reference | ||||
Dewey Decimal Classification | Not For Loan | Reference | RGU Central Library | RGU Central Library | Reference | 02/05/2023 | 658.802 CAD-M | 80567 | 02/05/2023 | 02/05/2023 | Reference | ||||
Dewey Decimal Classification | Not For Loan | Reference | RGU Central Library | RGU Central Library | Reference | 02/05/2023 | 658.802 CAD-M | 80566 | 02/05/2023 | 02/05/2023 | Reference | ||||
Dewey Decimal Classification | Not For Loan | Reference | RGU Central Library | RGU Central Library | Reference | 02/05/2023 | 658.802 CAD-M | 80565 | 02/05/2023 | 02/05/2023 | Reference | ||||
Dewey Decimal Classification | Not For Loan | Reference | RGU Central Library | RGU Central Library | Reference | 02/05/2023 | 658.802 CAD-M | 80564 | 02/05/2023 | 02/05/2023 | Reference |