Social psychology of consumer behaviour

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Material type: Text

TextPublication details: New Delhi; Tata McGraw Hill; 2010Edition: 1st edDescription: xi.219pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	RGU Central Library	658.8342 BAG_S (Browse shelf(Opens below))	Available		50159
Books	RGU Central Library	658.8342 BAG_S (Browse shelf(Opens below))	Available		50160

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Previous	658.834 SHE-H The Howard-Sheth theory of buyer behavior	658.8340285 GIR-A Applied marketing analytics using SPSS :	658.8342 ANG-E Economics & Consumer Behaviour	658.8342 BAG_S Social psychology of consumer behaviour	658.8342 BAG_S Social psychology of consumer behaviour	658.8342 BAT-C Consumer behaviour: text and cases	658.8342 BAT-C Consumer behaviour: text and cases	Next

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