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Marketing for entrepreneurs and SMEs : a global perspective / Maja Konecnik Ruzzier, Mitja Ruzzier and Robert D. Hisrich .

By: Contributor(s): Material type: TextTextPublisher: Cheltenham, UK : Edward Elgar, 2013Description: viii, 250 pages : illustrations ; 24 cmContent type:
  • text
  • still image
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781781955963
Subject(s): DDC classification:
  • 658.8 RUZ-M
Available additional physical forms:
  • Also issued online.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books RGU Central Library Reference 658.8 RUZ-M (Browse shelf(Opens below)) Available 69243
Total holds: 0

Includes bibliographical references and index.

Also issued online.

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