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The Howard-Sheth theory of buyer behavior by Jagdish N Sheth

By: Sheth, Jagdish N.
Material type: materialTypeLabelBookPublisher: New Delhi Wiley India 2020Description: lx;464p.ISBN: 9788126555024.Subject(s): Buyer behaviorDDC classification: 658.834
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General Stacks 		General Stack 658.834 SHE-H (Browse shelf) Available 76004
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658.83 AAK-M Marketing research 658.83 ARO-M Marketing research 658.83 SAT-83 Marketing Research 658.834 SHE-H The Howard-Sheth theory of buyer behavior 658.8340285 GIR-A Applied marketing analytics using SPSS : 658.8342 NAT-C The consumer revolution : tipping the balance of power 658.8342 SAR-C Consumer behaviour :

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