TY  - BOOK
AU  - Easwaran, Sunanda
AU  - Sharmila J. Singh
TI  - Marketing research : concepts, practices, and cases
SN  - 9780195676969
U1  - 658.83 EAS-M 
CY  - New Delhi
KW  - Marketing research
KW  - Management
N2  - Management
ER  -