TY  - BOOK
AU  - Gupta, Ruchi, 1974-
TI  - Advertising principles and practice: For students of B Com, BBA, MBA and other professional courses
SN  - 9788121940016 (paperback)
U1  - 659.1 
PY  - 2020///
CY  - New Delhi
PB  - S Chand and Co Ltd
KW  - Advertising—media—Management
ER  -