TY  - BOOK
AU  - Capon, Noel.
AU  - Singh, Siddharth Shekhar.
TI  - Essentials of managing marketing
SN  - 9788126567867
U1  - 658.8 
PY  - 2017///
CY  - New York
PB  - Wiley
KW  - Managing Marketing
ER  -