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	1.	Sales and marketing management edited by Prakash Mathur by Mathur, Prakash Material type: Text Publication details: Delhi Isha Books 2006 Availability: Items available for loan: RGU Central Library (2)Call number: 658.81 MAT-S, ... Place hold Log in to add tags Save to lists Add to cart (remove)
	2.	Marketing management: international perspective edited by M. S. Raju by Raju, M. S Edition: 2nd ed. Material type: Text Publication details: New Delhi Tata McGraw-Hill 2009 Availability: Items available for loan: RGU Central Library (2)Call number: 658.8 RAJ-M, ... Place hold Log in to add tags Save to lists Add to cart (remove)
	3.	No cover image available Strategic brand management Building,measuring and managing brand equity by Kevin Lane Keller by Keller,Kevin Lane Material type: Text Publication details: New Delhi Pearson 2008 Availability: Items available for loan: RGU Central Library (1)Call number: 658.827 KEL-S. Place hold Log in to add tags Save to lists Add to cart (remove)
	4.	Retailing management by Michael Levy by Levy,Michael,Weitz,Barton A and Pandit,Ajay Weitz,Barton A Pandit,Ajay Edition: 6th ed. Material type: Text Publication details: New Delhi Tata Mcgraw Hills 2011 Availability: Items available for loan: RGU Central Library (1)Call number: 658.87 LEN-R. Place hold Log in to add tags Save to lists Add to cart (remove)
	5.	Customer relationship management by Roger J Baran by Baran,Roger J,Galka,Robert J and Strunk,Daniel P Galka,Robert J Strunk,Daniel P Material type: Text Publication details: New Delhi Dengage 2011 Availability: Items available for loan: RGU Central Library (1)Call number: 658.812 BAR-C. Place hold Log in to add tags Save to lists Add to cart (remove)