000 00407nam a2200157Ia 4500
008 131111s9999 xx 000 0 und d
020 _a9788132103127
100 _aMahajan,Gautam
245 _aTotal consumer value management:transforming business thinking
260 _aNew Delhi
260 _bResponse
260 _c2011
300 _axiii;325p.
650 _aManagement
_aMarketing
763 _a34821
999 _c33337
_d33337