000 | 00538nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 131111s9999 xx 000 0 und d | ||
020 | _a9780070700994 | ||
100 | _aZeithml,Valarie A | ||
245 | _aServices marketing:integrating customer focus across the firm | ||
250 | _a4th ed. | ||
260 | _aNew Delhi | ||
260 | _bTata McGraw Hill | ||
260 | _c2008 | ||
300 | _axxix;743p. | ||
650 |
_aMarketing _aCommerce _aEconomics _aManagement Economics |
||
700 | _aBinter,Mary Jo; Gremler,Dayne D | ||
763 | _a34375 | ||
942 | 0 | 0 | _02 |
999 |
_c33691 _d33691 |