000 00401nam a2200181Ia 4500
008 131111s9999 xx 000 0 und d
020 _a9788131703823
100 _aJefkins,Frank
245 _aAdvertising
250 _a4th ed.
260 _aNew Delhi
260 _bpearson
260 _c2007
300 _a416p.
650 _aAdvertising, Mass communication
763 _a30382
942 0 0 _02
999 _c44784
_d44784