000 | 00408nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 131111s9999 xx 000 0 und d | ||
020 | _a9780199580880 | ||
100 | _aPercy,Larry | ||
245 | _aStrategic advertising management | ||
250 | _a3rd ed. | ||
260 | _aNew Delhi | ||
260 | _bOxford | ||
260 | _c2011 | ||
300 | _axvii;415p. | ||
650 |
_aManagement _aCommerce _aAdvertising |
||
763 | _a34137 | ||
999 |
_c47755 _d47755 |