000 | 00415nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 131111s9999 xx 000 0 und d | ||
020 | _a9788131714140 | ||
100 | _aWells, William | ||
245 | _aAdvertising:principles and practice | ||
250 | _a7th ed. | ||
260 | _aDelhi | ||
260 | _bPearson | ||
260 | _c2009 | ||
300 | _a581p. | ||
650 |
_aMass communication _aAdvertising _aMarketing |
||
763 | _a33704 | ||
999 |
_c49897 _d49897 |