000 00397nam a2200157Ia 4500
008 131111s9999 xx 000 0 und d
020 _a9780070080317
100 _aShah, Kruti
245 _aAdvrertising and promotions:an IMC prespectives
260 _aNew Delhi
260 _bTata Mcgraw Hill
260 _c2009
300 _aix;977p.
650 _aManagement
_aAdvertising
763 _a33666
999 _c52000
_d52000