000 00432nam a2200169Ia 4500
008 131111s9999 xx 000 0 und d
020 _a9780761935889
100 _aVelayudhan Sanal Kumar
245 _aRural marketing: targeting the non-urban consumer
250 _a2nd ed.
260 _aNew Delhi
260 _bResponse
260 _c2002
300 _a249p.
650 _aMarketing management
_aManagement
763 _a34259
999 _c57161
_d57161