000 00890cam a2200277 a 4500
999 _c77225
_d77225
001 18294225
003 OSt
005 20201014114514.0
008 140908s2015 enka b 001 0 eng d
010 _a 2014950741
020 _a9781848443686
040 _aOG$
_cOG$
_dQCL
_dDLC
_bENGLISH
042 _alccopycat
082 0 4 _a658.812
_bMOR-H
245 0 0 _aHandbook on research in relationship marketing /
_cedited by Robert M. Morgan, Janet Turner Parish and George Deitz.
260 _aCheltenham :
_bElgar,
_cc2015.
300 _avii, 344 p. :
_bill. ;
_c24 cm.
650 0 _aRelationship marketing.
_921168
650 0 _aCustomer relations.
_910181
700 1 _aMorgan, Robert M.
_921169
700 1 _aParish, Janet Turner.
_921170
700 1 _aDeitz, George.
_921171
504 _aIncludes bibliographical references and index.
942 _2ddc
_cBK