Services marketing:integrating customer focus across the firm (Record no. 33691)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00538nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131111s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070700994 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zeithml,Valarie A |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing:integrating customer focus across the firm |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Tata McGraw Hill |
| Date of publication, distribution, etc. | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix;743p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| -- | Commerce |
| -- | Economics |
| -- | Management Economics |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Binter,Mary Jo; Gremler,Dayne D |
| 763 ## - | |
| -- | 34375 |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Source of classification or shelving scheme | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| RGU Central Library | RGU Central Library | 12/11/2013 | 1 | 1 | 658.8 ZEI_S | 50342 | 12/12/2018 | 12/12/2018 | 12/11/2013 | Books | ||||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 658.8 ZEI_S | 50343 | 12/11/2013 | 12/11/2013 | Books | |||||||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 658.8 ZEI_S | 50344 | 12/11/2013 | 12/11/2013 | Books | |||||||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 2 | 1 | 658.8 ZEI_S | 50345 | 26/04/2022 | 26/04/2022 | 12/11/2013 | Books | ||||||
| RGU Central Library | RGU Central Library | 12/11/2013 | 4 | 658.8 ZEI_S | 50346 | 15/05/2017 | 15/05/2017 | 12/11/2013 | Books | |||||||
| RGU Central Library | RGU Central Library | 17/06/2014 | 1 | 658.8 ZEI-S | G3682 | 16/02/2015 | 16/02/2015 | 17/06/2014 | Books | Dewey Decimal Classification | General Stacks |