Public relations in India : new tasks and responsibilities J.V.Vilanilam.
Material type:
- 9788132106296 (paper back)
- 659.20954 VIL-P
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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RGU Central Library Department Library | 659.20954 VIL-P (Browse shelf(Opens below)) | Available | 59389 | |||
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RGU Central Library Department Library | 659.20954 VIL-P (Browse shelf(Opens below)) | Available | 59390 | |||
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RGU Central Library Department Library | 659.20954 VIL-P (Browse shelf(Opens below)) | Available | 59391 |
Includes bibliographical references and index.
A conceptual framework for PR in India -- The growth and development of modern PR -- 20th century corporate PR and PR writing -- Essential qualities of a PR person -- Practical PR, business writing, and media relations -- Tools for internal PR -- Tools for external PR -- International communication -- Cross-cultural communication.
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