Women, identity and India's call centre industry / J.K. Tina Basi.
Material type:
TextSeries: Routledge research on gender in Asia series ; 1Publication details: London ; New York : Routledge, 2009.Description: xvi, 210 p. : ill. ; 24 cmISBN: - 9780415482288 (hardback : alk. paper)
- 0415482283 (hardback : alk. paper)
- 9780203883792 (ebook)
- 0203883799 (ebook)
- 331.4813811420954 23 BAS-W
- 331.48138145 19 BAS-W
- HE8789 .B37 2009
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RGU Central Library | 331.4813811420954 BAS-W (Browse shelf(Opens below)) | Available | 73873 |
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| 331.480954 SWA-W Women and work / | 331.480954 SWA-W Women and work / | 331.481095451 PRA-M महिला मजदूरों के मानवाधिकार | 331.4813811420954 BAS-W Women, identity and India's call centre industry / | 331.481658 INM- R Routledge Library editions: Women and business: | 331.509561 OZS-G Gender diversity and inclusion at work | 331.543 ARO-N Nurturants of bonded labour |
Includes bibliographical references (p. [182]-202) and index.
Introduction : 'a myriad of well-wishing "little sisters"' -- Globalizing India : the rise of the call centre and BPO industries -- Pinking and rethinking professional identities : the construction of women's work identities -- BTMs in BPOs : using sartorial strategies to establish patterns of identification and recognition -- Techs and the city : challenging patriarchal norms through spatial practice -- Conclusion : agency and identity.
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